ZINFI can assist channel partners driving awareness and interest in a vendor’s products and services. ZINFI can execute demand generation campaigns globally and quickly populate a partner’s pipeline. ZINFI’s lead generation process reaches the end users in the most effective ways by building awareness while gauging their interests in a vendor’s products and services.
ZINFI’s integrated Partner Marketing Management (PMM) platform can give a vendor the ability to track which verticals, titles, sizes of companies are most interested in the vendor’s solutions so that the vendor can refine the campaigns further to generate greater levels of revenue at a lower cost.
ZINFI can leverage its Partner Marketing Management (PMM) platform and its Marketing Concierge services to help partners with lead management, search marketing, social marketing, content syndication, microsite marketing, email marketing, event marketing, telemarketing, etc.