Best Practices Articles
Next-Gen PartnerOps Video Podcast featuring Meaghan Moore – Leadership at a Global Scale: ServiceNow Partner Marketing
Leadership at a Global Scale: ServiceNow Partner Marketing In the dynamic world of technology and global business, effective partner marketing is no longer just about campaigns; it's about strategic leadership,...
Next-Gen PartnerOps Video Podcast featuring Andrew Kisslo – Partner Marketing at Scale with SAP
Partner Marketing at Scale: Insights from 23,000 SAP Partners In this insightful episode of the ZINFI Partner Ecosystem Podcast, Sugata Sanyal, Founder & CEO of ZINFI, hosts Andrew Kisslo, SVP of...
Next-Gen PartnerOps Video Podcast featuring Terry Hedden – Partner Marketing: AI’s Role in B2B Lead Generation
Partner Marketing: AI’s Role in B2B Lead Generation In this engaging episode, Sugata Sanyal, Founder & CEO of ZINFI, sits down with Terry Hedden, Founder and CEO of Marketopia, to...
Next-Gen PartnerOps Video Podcast featuring Jon Rivers – Partner Marketing: Evolution of Marketing Through Partners
Partner Marketing: Evolution of Marketing Through Partners In this episode of our ZINFI Podcast Series, Sugata Sanyal, Founder & CEO of ZINFI Technologies, sits down with Jon Rivers, Co-Founder of...
Next-Gen PartnerOps Video Podcast featuring Justin Zimmerman – Partner Marketing: Control the Scroll, Control the Outcome
Partner Marketing: Control the Scroll, Control the Outcome In this episode, we explore partner marketing strategies with Justin Zimmerman from Partner Playbooks. He reveals how marketers can control the scroll...
Next-Gen PartnerOps Video Podcast featuring Heather Margolis – Leveraging AI and Innovation in Partner Marketing
Leveraging AI and Innovation in Partner Marketing In this insightful podcast, Heather K. Margolis, a seasoned channel marketing expert, joins Sugata Sanyal to discuss the evolving landscape of partner marketing....