A Guide to Building a High Performing Channel
ZINFI Highlighted in SiriusDecisions 2017 PRM Report
Forrester Names ZINFI As A “Strong Performer” Among PRM Vendors
The Full Guide to Unified Channel Management: Best Practices
Building a channel requires constant engagement with the partner base not just via digital means but also through phone conversations, face to face events and roadshows. Most companies today run pretty lean and do not have additional channel marketing resources available when an extra campaign push is needed to make programs happen. Therefore, an access to a channel marketing organization like ZINFI with global marketing capabilities is critical to make things happen when time is short and budget needs to yield results. This is where ZINFI’s Global Marketing Services come in to enable a vendor selling through the channel with specific “Market To” programs and activities.