Best Practices Podcasts

5 Things Your Channel Marketing Automation Platform Needs noimage

5 Things Your Channel Marketing Automation Platform Needs

Over the last five years or so, many vendors have come to realize that a direct marketing automation platform doesn’t work that well for a multi-tenant, channel-based marketing infrastructure. In this podcast, we will explore five fundamental capabilities you need in your channel marketing automation platform.

5 Things Your Channel Marketing Automation Platform Needs

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Forrester Wave™ Partner Relationship Management Q4 2018: Learn why ZINFI is a leader in PRM

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