Do You Really Need a Channel Marketing Automation Platform?
If you are currently considering whether to deploy channel marketing automation tools involving partner relationship management (PRM) and partner marketing management (PMM), there are a few things you need to think about before you make that jump. You may have the budget, but is making an investment in channel marketing automation the right next step for your channel management team? Let us discuss those in this podcast.
Do You Really Need a Channel Marketing Automation Platform?
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