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Event Marketing Management

Event Marketing Management provides a partner solution by offering “event-in-a-box” campaigns that partners can easily co-brand and customize. Key features include managing event registration landing pages, pre/post-event emails, and registration forms. This platform enables partners to engage their customer base through webinars or roadshows, effectively driving lead generation and tracking campaign performance.

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Event Marketing Management module

Event Marketing Management Template Management

Template Management

With ZINFI’s Event Marketing Management module, your organization can easily create and configure ready-to-use templates for channel partners to use for event registration landing pages. This includes both pre-event and post- event email templates.

The Event Marketing Management module allows your channel partners to quickly customize existing templates with specific information about the event they wish to host. Effective event templates enable your organization to engage more channel partners via webinars or roadshows, driving lead generation and potential sales.

  • Landing page setup and management
  • Event email setup and management
  • Integration of Dynamic Forms

Event Details Management

The Event Marketing Management module allows your organization and your channel partners to enter specific event details within the system to showcase on the event registration page as invitees register.

The module also allows you and your channel partners to create your own registration form with any specific fields you wish to include in your efforts to capture information from registrants. The multilingual functionality of our Event Marketing Management module enables you to get your non-English speaking partners engaged as well.

  • Registration form management
  • Event details management
  • Invitation email distribution
Event Marketing Management Event Details Management
Events Campaign Performance Management

Campaign Performance Management

You can use the Event Marketing Management Module to manage the performance of event campaigns at the individual partner level. Real-time analytics provide valuable insights into campaign elements that are working well and elements that need improvement.

The Event Marketing Management module also enables your channel partners to keep track of all registrations they’ve received for the events to be hosted. Partners can quickly determine how large the crowd for the event is likely to be, and thus prepare with the required logistics to ensure smooth and flawless execution of the event.

  • Registration count tracking
  • Registrants details management

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Recent Posts

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  • Stop Relying on Playbooks: How First Principles Thinking Transforms Modern Partner Ecosystem Leaders
  • First Principles Drive Modern Partner Ecosystem Success Best Practices

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