What a dealer management platform does

It connects a manufacturer to its dealers and installers: a portal for programs and content, tools to share leads and quotes, incentives to reward performance, and a way for end-customers to find an authorized dealer.

Dealer onboarding and portals

Onboard dealers with structured, localized workflows and give them a self-service portal for pricing, content, and programs.

Lead/quote sharing and CPQ

Route leads to the right dealer and support configured quoting for complex products, so dealers can sell accurately and fast.

Co-op / MDF and rebates

Fund local dealer marketing through co-op and MDF, and reward sell-through with rebates — all tracked and auditable.

Partner locator for buyers

Let end-customers find an authorized dealer through a searchable locator, turning demand into dealer-fulfilled sales.

Why ZINFI

A recognized G2 Leader 4.9/5, 722 trusted by manufacturers including Hyster-Yale and DeLaval.

Frequently Asked Questions

What is a dealer management platform?

Software manufacturers use to onboard, enable, incentivize, and track a network of dealers and installers.

How is it different from an automotive DMS?

An automotive DMS runs a dealership’s internal operations; this manages the manufacturer-to-dealer channel relationship.

Does it support co-op funds?

Yes — co-op and MDF programs are built in.

Can end-customers find dealers?

Yes — ZINFI includes a partner locator.

Does it integrate with our systems?

Yes — ZINFI integrates with major CRM/ERP systems; confirm specifics with the team.