Audio Podcasts
Channel marketing management
Podcast – Challenges of Partner Onboarding Using a Channel Marketing Management Tool
Onboarding partners into your channel marketing management platform can be difficult. Partners are busy, they lack marketing expertise, they may have dozens of vendors trying to get them engaged, and...
Channel Marketing Management
Podcast – How to Onboard Partners Using Channel Marketing Management Platform
Because ecosystem partners are diverse, onboarding them with your channel marketing management platform can be challenging. A systematic approach to onboarding not only increases partner engagement, but also reduces costs....