Best Practices Articles
Collaborate Remotely with Your Channel Partners Using PRM Software
If your company (or even country) is under a travel ban due to an epidemic like the coronavirus outbreak—or perhaps because of budget restrictions—and you have to cancel your road...
Five Core Best Practices in Partner Relationship Management
More and more companies today are marketing and selling through the channel to increase reach and velocity of product distribution. This wasn’t the case 30 or 40 years ago. Remember...
How to Build Partner Relationship Management Processes
Most enterprises engaged in business-to-business or business-to-consumer sales have a distributed way of going to market. This means there are very few organizations — with the exception of some small...
How Flexible Is Your Partner Relationship Management Software?
If you are selling through the channel, you probably have some kind of partner relationship management software (PRM) in place. It may have been cobbled together by various channel managers...
7 Key Partner Relationship Management Best Practices
Selling through the channel is a complex undertaking, and it’s easy to get off track. Maybe your sales velocity has diminished because of increasing channel management costs. Perhaps there is...
Partner Relationship Management: Why Lead Management Needs to be a Mobile Application
If you are selling through the channel, chances are your partner relationship management framework has some sort of a lead management program. It doesn’t matter whether you are in insurance,...
5 Things You Need in Your Partner Relationship Management Software
Many organizations selling through the channel are now aware of a whole new category of capabilities related to partner relationship management software. We at ZINFI, as a provider of partner...
7 Ps of Successful Partner Relationship Management
If you are selling through the channel and wondering how to do more with less and how to drive better performance through partner relationship management, then you are not alone....
5 Ways to Drive Prospecting Using Your PRM Tool
The purpose of a channel is to drive sales, and this is where multi-partner prospecting programs can enable an organization selling through the channel globally to scale quickly. Your partner...
How PRM Software Automation Can Drive Up Partner Satisfaction
The entire world is getting digitized—from supply chain to manufacturing to service delivery to customer acquisition—but when it comes to the last mile of product and service delivery via a...
How Partner Relationship Management (PRM) Automation Can Untangle Your CRM Mess
If your organization has built a patched-up partner management system by adding applications (or objects) to your existing CRM infrastructure, then it’s likely you are investing enormous resources to answer...
How Partner Relationship Management Software Can Reduce Operating Cost
Digital business process transformation is no longer just a buzzword. It’s real. Companies around the world are streamlining their operations and removing costs from their processes through proper definition of...