Seven Reasons Why Your Partner Portals Are Not Used
The partner portal is possibly the single most important tool for a vendor selling through channel. While channel programs, policies and people are all very important ingredients for partner relationship...
How To Write Effective Emails In A Channel Marketing Organization
Channel marketing organizations operate across distributed global environments where effective email communication determines partnership success through clear messaging, professional structure and cultural awareness that ensures intended meanings are mutually understood...
7 Ways to Use PRM Software to Enhance Ease of Doing Business
Selling via an indirect sales channel is never easy, especially if you are trying to do it at a global level with multiple product lines catering to all kinds of...
6 Business Benefits of Partner Relationship Management Software
Partner Relationship Management software provides significant business benefits by automating and streamlining channel operations. It helps companies manage partners more effectively. This leads to increased revenue and efficiency. Modern businesses...
Five Mistakes to Avoid in Partner Relationship Management Platform
Companies selling to the channel need to understand some of the core principles of partner relationship management. In other articles we have discussed why partner relationship management fails, and why...
Future Trends for Partner Portal Software
If you are selling through the channel, it is probably safe to assume that you have a partner portal. There’s nothing ground-breaking about that. However, this is 2016. Do you...
Channel Marketing Automation: 6 Business Benefits
Based on a recent estimate, we believe about 300 or so enterprises have deployed some level of channel marketing automation, and most of these companies have quickly realized a substantial...
What Is Channel Marketing Automation Platform?
Lately there has been a lot of buzz about channel management automation, which comprises partner relationship management, channel marketing automation and channel sales management. However, since this is a relatively...
Can Channel Marketing Learn from Rock and Roll?
Rock and roll musicians, and the industry that has grown up around it, have always been perceived as trailblazers. Innovative ideas and expression have always been a big part of...
10 Ways to Hire Better Call Center Agents
In an age where call centers are growing exponentially, there seems to be a ton of focus on training call center agents. While proper training is absolutely useful and effective,...
3 “Must Haves” for Your Partner Marketing Automation Platform
Partner marketing automation platforms have been around for some time now. In this article, we will talk about how you can drive partner performance around the world by leveraging your...
10 Telemarketing Tips to Control the Conversation in Your Favor
All telemarketers, whether they like it or not, have entered a high-stakes game. In every exchange or interaction by phone, someone is going to come out victorious. The question really...
