Best Practices Articles

Partner Relationship Management Software Leader ZINFI Receives SOC 2 Type 2 Data Security Attestation for the Fourth Consecutive Year
Successful audit of leading partner relationship management software provider is part of an ongoing...
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ZINFI Partner Portal Helps IT Solutions Provider FVC Automate a Broad Range of Marketing and Technical Functions as It Pursues Opportunities across the Middle East and North Africa
Deal registration, training and certifications, tracking qualified leads, staying current on technology and business...
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How a Channel Marketing Agency Can Help Build Your Deal Registration Program
Introduction: Deal registration programs can be a great way for brands to incentivize and...
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System Integrator N-able Uses Partner Portal Technology Provided by ZINFI to Maintain an Edge in a Competitive Market in Sri Lanka
N-able engineers use the Dynatrace partner portal to generate and track leads, store customer...
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How Does the Sri Lankan System Integrator N-able Win Customers in a Partner Portal Competitive Marketplace?
One answer: a solid technology partnership with Dynatrace, made possible by the ZINFI partner...
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Through Channel Marketing Automation

Podcast – Must Haves for Through Channel Marketing Automation
Through channel marketing automation (TCMA) is about enabling channel partners to generate leads using...
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PRM Software

Podcast – How to Streamline Partner Onboarding Using PRM Software
Onboarding partners in a channel ecosystem can be complex. Onboarding new partners includes activities...
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Partner Relationship Management

Podcast – How to Create an Integrated Framework for Partner Relationship Management
While success of a channel program depends on factors like end user value proposition,...
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Partner Relationship Management

Podcast – Five Mistakes to Avoid in Partner Relationship Management
There are plenty of mistakes vendors can make across the channel as they pursue...
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Video – How to Evaluate Affiliate Marketing Software for Onboarding
An affiliate is an individual or organization that represents your brand as well as...
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How a Marketing Agency Can Thrive as a Channel Marketing Agency
Introduction Marketing agencies are always looking for ways to expand their services and attract...
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Video – What Is Co-Branding?
The subject of this video, co-branding, is a common approach to marketing and selling...
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