Best Practices Articles
Pitfalls in Partner Relationship Management Software Integration
Successful Partner Relationship Management software integration hinges on avoiding critical mistakes. These errors often involve poor planning, messy data, and a lack of user focus. Overlooking these pitfalls can severely...
Partner Relationship Management: Hidden Costs of Poor Integration Planning
The hidden costs of poor partner relationship management integration are operational waste and lost revenue. These expenses arise from data silos, workflow inefficiencies, and a degraded partner experience. Implementing a...
Partner Relationship Management: Best Practices of Data Migration
A successful Partner Relationship Management system depends heavily on a well-executed data migration strategy. Without a proper plan, you risk corrupting valuable data and crippling your new platform from day...
Next-Gen PartnerOps Video Podcast featuring Eleanor Thompson – How to Start and Scale Partner Ecosystems
How to Start and Scale Partner Ecosystems In this episode, Sugata Sanyal, CEO of ZINFI, talks with Eleanor Thompson, founder of Branchworks, about the crucial steps in establishing and expanding a partner ecosystem....
ZINFI Partner Management Joins the HubSpot App Marketplace
ZINFI Expands Partner Relationship Management Capabilities for HubSpot Users with New Integration in the HubSpot App Marketplace. Pleasanton, CA — December 03, 2024 – ZINFI Technologies, Inc., a global leader...
Next-Gen PartnerOps Video Podcast featuring Mahdi Menous – 4 Pillars of GE Healthcare’s Partner Ecosystem Success
4 Pillars of GE Healthcare’s Partner Ecosystem Success This episode features Mahdi Menous, Senior Director of Digital Commerce Strategy and Operations at GE Healthcare, as he unpacks the four pillars...
Next-Gen PartnerOps Video Podcast featuring Jay McBain & Darryl Oliver – 5 Trends Reshaping Partner Ecosystems in 2025
5 Trends Reshaping Partner Ecosystems in 2025 In this enlightening episode, Sugata Sanyal, CEO of ZINFI, hosts Jay McBain, Chief Analyst at Canalys, and Darryl Oliver, Director of Ingram Micro Cloud, to discuss five pivotal trends...
Channel Success Strategies for Mid-Market Growth
For mid-market companies, building a successful channel success strategy is a critical differentiator that enables growth, competitive advantage, and sustainable partnerships. Channel success requires more than just assembling a network...
Next-Gen PartnerOps Video Podcast featuring Huba Rostonics – Unlocking Channel Success for Mid-Market Companies
Unlocking Channel Success for Mid-Market Companies In this episode, Sugata Sanyal, CEO of ZINFI, interviews Huba Rostonics, an experienced channel strategist and consultant, on unlocking channel success for mid-market companies....
Next-Gen PartnerOps Video Podcast featuring Ashleigh Vogstad – 5 Steps to Marketplace Success for ISVs
5 Steps to Marketplace Success for ISVs In this insightful episode, Ashleigh Vogstad, CEO of the channel marketing agency Transcends, joins Sugata Sanyal, CEO of ZINFI, to explore the essentials for Independent Software...
Unlocking Growth through a Strategic Marketplace Approach
The marketplace has evolved far beyond a simple buying and selling venue in today's digital era. It is now a multifaceted platform where businesses can reach new audiences, streamline their...
Essential SaaS Security Strategies for Today’s Cloud-Driven World
SaaS Security protects cloud-hosted applications from unauthorized access, data breaches, and configuration vulnerabilities across distributed enterprise environments. As organizations accelerate digital transformation, securing cloud platforms becomes essential to operational resilience...