What is Similar or Different About Using PRM Versus CRM for Partner Management?
The acronym PRM stands for partner relationship management; CRM stands for customer relationship management....
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Partner Relationship Management
What is Similar or Different About Using Partner Relationship Management Versus CRM for Partner Management?
There are some fundamental differences between Partner Relationship Management (PRM) and Customer Relationship Management...
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ZINFI is Highlighted in Latest Research Report on Partner Relationship Management Platforms
ZINFI’s partner relationship management SaaS application is reviewed based on nine separate criteria used...
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ZINFI Launches an Industry-First Online Best Practices Library on Channel Marketing Automation and Management
Library offers channel marketing professionals hundreds of informative videos, podcasts, ebooks and articles. Pleasanton,...
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Clarktel Telecommunications Uses NEC Channel Marketing Partner Portal to Generate Leads, Build Pipeline and Close Sales
Use of the NEC partner portal, a core component of ZINFI’s Unified Partner Management...
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“Must Haves” for Your PRM Software to Increase Partner Engagement
Partner relationship management (PRM) is an important set of activities in channel management. Over...
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Partner Relationship Management
“Must Haves” for PRM Software to Increase Partner Engagement
Over the past decade, multiple SaaS vendors like ZINFI have brought significant innovation to...
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How Channel Marketing Automation Is Changing Channel Management
Channel management is about deploying partner recruitment, enhancement, enablement and management programs to drive...
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Clarktel Telecommunications Uses NEC Partner Portal to Generate Leads, Build Pipeline and Close Sales
Clarktel began using NEC’s Channel Marketing Automation partner portal to Generate Leads, Build Pipeline...
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HP Partner Computer House Leverages ZINFI Partner Marketing Services to Dramatically Increase Sales
ZINFI’s partner marketing services resulted in an immediate increase in sales of HP computers...
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Partner Portal NEC Global 4 Communications
Global 4 Communications Uses NEC Partner Portal for the First Time to Generate Qualified...
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ZINFI and SiriusDecisions Host Channel Marketing Webinar on Integrated Marketing Tactics
Vendors selling through the channel will learn how to drive demand globally using a...
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Best Practices Guidebook
PartnerOps Excellence: The Definitive Guide to Scalable SaaS EcosystemsDownload Guide
The Modern Partner Ecosystem Best PracticesDownload Guide
Partner Marketing Reimagined: Strategies for Agile, Insight-Led GrowthDownload Guide
Scaling with PartnerOps Best PraticesDownload Guide
Leading with Partner Programs Best PraticesDownload Guide
The Partner-First Blueprint: Scaling Trust, Intelligence, and Ecosystem GrowthDownload Guide
Unlock Scalable Growth with The Partner Marketing Growth BlueprintDownload Guide
From TikTok to LinkedIn: Social Selling Across the Generational DivideDownload Guide
Scaling Partner Ecosystems: From Enablement to IntelligenceDownload Guide
The Ultimate Guide to Partner Marketing Success Best PracticesDownload Guide
How to Start and Scale Partner Ecosystems Best PracticesDownload Guide
The Evolution of PartnerOps: Past, Present & Future Best PracticesDownload Guide
Mastering Channel Sales: Strategies, Best Practices, and Growth Tactics for 2025Download Guide
Winning with Partner Advisory Councils: Best Practices for Partner Engagement & GrowthDownload Guide
The Future of Partner Ecosystems Best PracticesDownload Guide
The AI Revolution: How Technology and Talent are Shaping the FutureDownload Guide
Top 105 Partner Management Metrics that Matter Best PracticesDownload Guide
Mastering PRM Integration Best PracticesDownload Guide
