Best Practices Articles
ZINFI Platform Named a Leader in G2’s Spring 2019 Report on Partner Management Software
Recognition by G2 reviewers validates ZINFI’s vision of Unified Partner Management and its commitment to building an easy-to-use enterprise-grade SaaS platform; software was reviewed and ranked by a large group...
C Square Uses Partner Portal from ZINFI to Create Awareness and Generate Leads for Genesys Customer Experience Solutions
Easy access to branded content from the Genesys partner network portal, powered by ZINFI technology, eases the burden of creating effective email campaigns to educate customers Pleasanton, CA — April...
C Square Partner Portal Uses ZINFI’s Branded Email Campaigns to Create Customer Awareness and Generate Leads
C Square Leverages ZINFI Partner Marketing Concierge Service to Accelerate the Adoption of the Genesys Partner Portal Download Success Story PDF » Challenges Abdul Rafay, VP of Marketing at C...
Should You Build or Buy Your Next Partner Portal?
Deciding whether to build or buy a partner portal depends on your unique business needs. You must consider your available resources, your long-term channel strategy, and your desired time-to-market. This...
Channel Management: Why Thinking Long-Term and Acting Short-Term Matters
Channel Management is the strategic imperative of balancing multi-year, long-term ecosystem development with process-based, short-term execution via third-party partners. It is critical for maximizing Return on Investment by actively shifting...
Converge Technologies, a Reseller of IT and Telecom Solutions in Africa, Scales Up Its Partner Portal Email Marketing Efforts
Partner Portal Automates Campaign Workflow with Turnkey Content, Automated Execution, Performance Monitoring and More Pleasanton, CA — March 12, 2019 — ZINFI Technologies, Inc., a company leading the definition and...
Converge Technologies Deploys ZINFI Partner Portal Technology to Automate Marketing Campaigns
Converge Technologies, a reseller of world-class enterprise software in Nigeria, uses the ZINFI partner portal to automate email marketing campaigns and closely monitor results Download Success Story PDF » Challenges...
ZINFI Hosts Channel Partner Lead Management Best Practices Webinar with SiriusDecisions
Learn How to Apply a Formal Partner Lead Management Framework to Increase Sales and Maximize ROI Pleasanton, CA — March 05, 2019 — ZINFI Technologies, Inc., a company leading the...
Yash Solutions Develops Effective Targeted Email Campaigns Using Partner Portal and Partner Marketing Concierge Services from ZINFI
Yash Uses Vendor Partner Marketing Concierge and Partner Portal, Powered by ZINFI, to Access Turnkey Campaigns and Other Marketing Assets to Make Planning and Executing Campaigns and Tracking Results –...
Partner Marketing Concierge Service Helps Yash Solutions Get Up to Speed Quickly on the ZINFI Partner Portal to Run Targeted Campaigns
ZINFI Partner Marketing Concierge Service Helps Yash Solutions Get Up to Speed Quickly Using the Red Hat Partner Marketing Center to Run Targeted Campaigns Download Success Story PDF » Challenges...
ZINFI Releases New Complimentary Guidebook on Multi-Partner Demand Generation Best Practices
Latest Guidebook Provides a Detailed Overview of Partner Marketing, Including Discussions of Key Challenges, Integrated Tactics and Strategies for Automation Pleasanton, CA — January 22, 2019 — ZINFI Technologies, Inc.,...
Three Tips for Hiring Channel Marketing Professionals in a Tight Labor Market
Struggling to hire? You’re not alone, and the difficulties extend well beyond the US. Even at the global level, we are experiencing an unprecedented shortage of qualified prospects across multiple...