Best Practices Articles

How to Get Better Return on Your MDF Marketing Investment
Organizations selling through the channel tend to spend quite a lot of money on...
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Why Most Deal Registration Programs Don’t Work
Most technology vendors selling through a network of channel partners tend to turn to...
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Jump start your partner portal using PRM software
Do you sell through a distributed network of channel partners—e.g., resellers, VARs, system integrators,...
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5 Tools That Your Channel Marketing Software Needs
This article is focused on the core tools your channel marketing software needs for...
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Multi-partner business planning with PRM software
If your organization is selling through a distributed channel and you are thinking about...
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3 Reasons Why You Should Never Use CRM for PRM
Partner relationship management (PRM) is a complex process, but when vendors get it right...
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Partner Relationship Management

Podcast – Three Reasons Why You Should Never Use CRM for PRM
The primary goal for partner relationship management (PRM) automation is to provide a portal...
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Nuts and Bolts of Your Partner Portal Software
All organizations selling through the channel need an Internet portal to interact with their...
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ZINFI Channel Management Expands Global Support Capabilities to Europe & Latin America
Additional resources in the UK, France, Italy, Germany, Spain and Brazil will address growing...
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ZINFI Releases New Complimentary Best Practices Guidebook on Partner Marketing Concierge Programs
Success of Channel Programs & Automation Platforms Heavily Depend On Partner Marketing Concierge Support...
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5 Reasons Why Multi-Partner Marketing Programs Fail
Large vendors selling through a complex channel with many channel partners tend to invest...
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ZINFI Releases Advanced Configure Price Quote (CPQ) Functionalities for its Unified Partner Management Platform
ZINFI’s partner sales management platform is now fully equipped with an advanced configure price...
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