ZINFI Ends 2016 with Exponential Growth and Recognition from Multiple Industry Analysts as a Leading PRM Software Provider
2016 was a great year for ZINFI and its customers, as the company acquired multiple new enterprise accounts for its channel management software and services portfolio, was recognized as a...
Channel Trivia: What Does the Acronym PRM Stand For?
The most commonly used term in channel management is partner relationship management (PRM). However, the acronym PRM is used in many other contexts. Here is a short list of multiple...
What is Similar or Different About Using PRM Versus CRM for Partner Management?
The acronym PRM stands for partner relationship management; CRM stands for customer relationship management. PRM and CRM are quite similar in nature, both architecturally and in terms of their functionality....
Partner Relationship Management
What is Similar or Different About Using Partner Relationship Management Versus CRM for Partner Management?
There are some fundamental differences between Partner Relationship Management (PRM) and Customer Relationship Management (CRM) platforms. In this podcast we will discuss some of the similarities between PRM and CRM,...
ZINFI is Highlighted in Latest Research Report on Partner Relationship Management Platforms
ZINFI’s partner relationship management SaaS application is reviewed based on nine separate criteria used by SiriusDecisions in its latest SiriusView Partner Relationship Management 2017 report. Pleasanton, CA — December 14,...
ZINFI Launches an Industry-First Online Best Practices Library on Channel Marketing Automation and Management
Library offers channel marketing professionals hundreds of informative videos, podcasts, ebooks and articles. Pleasanton, CA — December 6, 2016 —ZINFI Technologies, Inc., a company leading the definition and creation of...
Clarktel Telecommunications Uses NEC Channel Marketing Partner Portal to Generate Leads, Build Pipeline and Close Sales
Use of the NEC partner portal, a core component of ZINFI’s Unified Partner Management technology, garners 30% + response rate, increases lead generation by 10% to 15% and results in...
“Must Haves” for Your PRM Software to Increase Partner Engagement
Partner relationship management (PRM) is an important set of activities in channel management. Over the past decade, multiple SaaS vendors like ZINFI have brought significant innovation to market in the...
Partner Relationship Management
“Must Haves” for PRM Software to Increase Partner Engagement
Over the past decade, multiple SaaS vendors like ZINFI have brought significant innovation to market in the PRM software segment to enable a vendor selling through the channel to automate...
How Channel Marketing Automation Is Changing Channel Management
Channel management is about deploying partner recruitment, enhancement, enablement and management programs to drive profitable revenue growth. Channel marketing automation plays a very critical role in making this happen. Across...
Clarktel Telecommunications Uses NEC Partner Portal to Generate Leads, Build Pipeline and Close Sales
Clarktel began using NEC’s Channel Marketing Automation partner portal to Generate Leads, Build Pipeline and Close Sales Download Success Story PDF » Challenges Clarktel Telecommunications is a communications and IT...
HP Partner Computer House Leverages ZINFI Partner Marketing Services to Dramatically Increase Sales
ZINFI’s partner marketing services resulted in an immediate increase in sales of HP computers Download Case Study PDF » Challenges Computer House, a computer retailer founded in Hong Kong in...
