Best Practices Articles
ZINFI Releases Complimentary Best Practices Guide for Agency Partners
New guidebook is designed to help innovative digital agencies capitalize on the huge new opportunity presented by partner ecosystems and channel management automation Download Now Pleasanton, CA — May 18,...
Video – 7 Key Strategies for Fraud Prevention in Affiliate Marketing Management
As the use of affiliate marketing continues to grow, so does the risk of fraudulent activities. Fraud can negatively impact the success of an affiliate marketing management program and ultimately...
Agency Partners Best Practices
Best Practices Guides. Learn about new, exciting opportunities for Agency Partners who are looking for new opportunities to help their clients and generate new revenue streams. Download your COMPLIMENTARY COPY...
7 Key Strategies for Fraud Prevention in Affiliate Marketing Management
Effective fraud prevention requires a multi-layered approach to affiliate marketing management. Protecting your program involves vigilant screening, clear rules, and advanced technological oversight. Affiliate programs are powerful channels for driving...
Recent Channel Management Trends and Best Practices Are the Focus of a Talk by ZINFI CEO Sugata Sanyal at Ingram Micro Global Cloud and Innovation Summit 2023
Wednesday session is a highlight of ZINFI’s presence at the Summit May 15-17; ZINFI will be showcasing its Unified Partner Management (UPM) technology at booth #P20 throughout the event. Pleasanton,...
Optimizing Partner Management with Partner Portal Software
Optimizing partner management involves using a partner portal to centralize resources, communication, and performance tracking. This software streamlines operations for a more efficient and profitable channel ecosystem. It creates a...
Video – How to Streamline Partner Onboarding Using PRM Software
Onboarding partners in a channel ecosystem can be complex. Onboarding new partners includes activities like contract signing, business planning and training. But you should also have a structure in place...
Video – How to Create an Integrated Framework for Partner Relationship Management
While the success of a channel program depends on factors like end user value proposition, partner business proposition and overall market growth opportunity, it takes an integrated partner relationship management...
ZINFI’s CEO, Sugata Sanyal, to Speak on Channel Management Trends and Best Practices at Ingram Micro Global Cloud and Innovation Summit 2023
The session will provide insights and advice for optimizing channel programs and driving growth in the cloud era; ZINFI will also showcase its Unified Partner Management (UPM) technology at booth...
Channel Management
Podcast – How Do You Define Channel Management?
What is channel management and why does it matter? In this podcast, we go back to fundamentals by looking at various meanings of the word “channel” and then offering our...
Market Development Funds
Podcast – Why Channel Partners Don’t Use Market Development Funds (MDF)
Have you ever wondered why most partners don’t use market development funds? Our research shows as much as 60% of market development funds are not used each quarter. In this...
Partner Relationship Management
Podcast – 7 Ps of Successful Partner Relationship Management
What are the most important factors in effective partner relationship management? Over the years, we have identified seven Ps that are most crucial to success: product, profitability, placement, programs, promotions,...