Demo Request

Partner Marketing Concierge Best Practices:
A Guide to Building a High Performing Channel

Why Read This Book?

When building a high performing channel, one of the most important things to consider is that channel partners do not have in-house marketing resources and expertise. An organization rolling out channel marketing automation truly needs to deploy partner marketing concierge capabilities and support to help guide the partner’s marketing efforts. This Guidebook focuses primarily on various aspect of channel marketing automation and partner marketing concierge capabilities needed to enable partner globally and increase channel program ROI. We hope you will walk away with pragmatic ideas that you can start implementing today to make a sustainable difference in your organization.


Synopsis of Core Sections

Unified Channel Management (UCM) Emphasizes the importance of comprehensive, long-term strategy to tackle the enormous complexity of channel management in a global context, and explores key facets to consider developing a truly unified channel marketing approach.
Channel Marketing Automation Covers various aspects of how Channel Marketing Automation has evolved over the years to where it is going, and what you need to do to empower your country teams to leverage channel marketing.
Partner Marketing Concierge (PMC) This section explores various aspects of partner marketing concierge capabilities and how it can impact partner adoption, how to drive concierge services locally and globally by learning from one region and localizing it for another region.
Download your COMPLIMENTARY COPY of the Partner Marketing Concierge Best Practices Guidebook and learn how you can build a high-performing channel.
First Name*
Last Name*
Company Name*
Number of Partner:

Show Buttons
Hide Buttons