ZINFI’s CEO, Sugata Sanyal, to Speak on Channel Management Trends and Best Practices at Ingram Micro Global Cloud and Innovation Summit 2023

The session will provide insights and advice for optimizing channel programs and driving growth in the cloud era; ZINFI will also showcase its Unified Partner Management (UPM) technology at booth #P20.

Pleasanton, CA — May 11, 2023 – ZINFI Technologies, Inc., the leader in Unified Partner Management (UPM) solutions that include affiliate marketing management (AMM), partner relationship management (PRM), partner marketing management (PMM) and partner incentives management (PIM), today announced that its founder and CEO, Sugata Sanyal, will speak at the Ingram Micro Global Cloud and Innovation Summit 2023. The event will be held at the ARIA Resort & Casino in Las Vegas, Nevada, from May 15 to May 17, 2023.

Sanyal will present alongside Darryl Oliver, Director of Global Portfolio Development at Ingram Micro Cloud, on Wednesday, May 17th, at 1:30 pm in the session titled: Add value to your business by partnering with Ingram Micro’s emerging vendors. The presentation will focus on the latest trends in partner ecosystems and channel management and how to channel automation can help businesses scale their channel activities more efficiently, increase partner engagement, and achieve faster, more substantial ROI in the cloud era.

“We’re excited to be a part of this year’s Ingram Micro Global Cloud and Innovation Summit and to have the opportunity to share our insights and expertise with attendees,” said Sanyal. “At ZINFI, we have been helping businesses optimize their channel partner programs and drive profitability for over a decade, and we have learned a lot. Partner ecosystems are critical for businesses to connect with their target audience and grow, but managing those networks can be complex. We look forward to explaining how organizations of all sizes and industries can harness that complexity by following best practices and applying a structured approach to their channel programs and to channel automation.”

In addition to Sanyal’s speaking engagement, ZINFI will have an exhibitor booth (#P20) at the summit. Attendees are encouraged to stop by and learn more about ZINFI’s UPM solutions and how they can help their businesses succeed in the cloud era.

The Ingram Micro Global Cloud & Innovation Summit is an annual event that brings together cloud professionals and thought leaders worldwide to discuss the latest trends, innovations, and best practices in the industry. This year’s event will feature over 200 sessions, including keynote presentations, breakout sessions, and networking events.

For more information about ZINFI’s participation in the Ingram Micro Global Cloud & Innovation Summit 2023 or to learn more about its Unified Partner Management platform, please visit booth #P20 at the event or ZINFI’s website at www.zinfi.com.

ZINFI has consistently been named a PRM “leader” by G2, the world’s leading business solutions review website. ZINFI has earned this distinction over multiple consecutive quarters dating back to 2019, most recently in G2’s Spring 2023 G2 Grid® Report for Partner Management Software. G2 scores are based on the responses of real, verified users and data aggregated from online sources and social networks.

To access more information about ZINFI’s Partner Relationship Management platform or to download a copy of ZINFI’s best practices guide on Partner Relationship Management, please visit our website at www.zinfi.com. You can also follow ZINFI Technologies on LinkedIn and the ZINFI Channel Marketing Best Practices blog.

ZINFI offers its potential customers a 30-day free trial (no credit card required), providing access to its entire Unified Partner Marketing (UPM) automation platform. This will allow prospective buyers to test-drive its industry-leading channel management applications before purchasing.

Media contact:
Melissa McNeil,
pr@zinfitech.com

About ZINFI Technologies

ZINFI Technologies, Inc. the leader in Unified Partner Management (UPM) innovation, enables vendors and their channel partners to achieve profitable growth predictably and rapidly on a worldwide level. Headquartered in Silicon Valley, USA and founded by channel veterans with extensive global channel management experience, we at ZINFI see an immense opportunity to build high-performing sales channels by deploying an easy-to-use, comprehensive and innovative state-of-the-art SaaS Unified Partner Management automation platform that streamlines and manages the entire partner lifecycle through four core state-of-the-art SaaS applications — affiliate marketing management automation, partner relationship management automation, partner marketing management automation and partner incentives management automation. In 26 countries, these four core UPM SaaS applications are also locally supported by ZINFI’s global marketing services team members.

To access more information about ZINFI’s Unified Partner Management platform or to download a copy of ZINFI’s best practices guide on partner relationship management, please visit our website at https://www.zinfi.com/. You can also follow ZINFI Technologies on LinkedIn and at the ZINFI Channel Marketing Best Practices blog.