G2 & Analysts
Name ZINFI a Leader
Partner Relationship & Marketing Management
Powered by AI & Workflow Automation Management
We empower partnerships that thrive: onboard, enable, co-market, co-sell, and incentivize your partners to accelerate profitable growth.
Our Customers & Partners Love Us
Recognized as a leader in Partner Relationship Management (PRM), ZINFI’s Unified Partner Management (UPM) platform has garnered top ratings from both industry analysts and users. Its comprehensive features and ease of use set it apart in the market.
In G2 Fall 2025 Grid Report, ZINFI was named a “Leader” and identified as “Best & Easiest to Use” in PRM software. These accolades reinforce its position as the top choice for organizations seeking an intuitive and powerful PRM solution.
Our Most Popular Modules & Capabilities
Unified Partner Management
- Administration
- Onboard
- Enable
- Market
- Sell
- Incentivize
- Accelerate
- More…
Administration
Portal Administration Management
Our partner automation software offers user-friendly, code-free tools for customizing and managing organization’s partner operations independently. No IT involvement needed.
- CMS: Facilitates easy portal creation and dynamic content management.
- Workflow: Simplifying automated workflow creation without coding.
- Connectors: Facilitates secure API-based communication and data processing.
- Alerts: Offers administrators mobility for displaying event-based alerts to users.
- Users: Allows swift user setup and group management for secure systems.
- Access: Enables granular partner record control and visibility customization.
- Change: Tracks portal changes and enables record rollback for restoration.
- Reports: Offers default and customizable partner performance measurements.
Onboard
Enable
Market
Launch co-branded campaigns through email automation.
Simplifies social media content distribution through channel partners.
Creates co-branded microsites and landing pages for partners.
Creates co-branded event campaigns for partner engagement.
Sell
Incentivize
Calculates commissions based on defined partner performance.
Automates funding requests and marketing activity approvals.
Manages rebates tied to performance-based milestones.
Set up payments and claim commissions.
Accelerate
Facilitates peer collaboration and informal knowledge sharing.
Enables storefront access to partner ecosystem applications.
Validating, prioritizing, escalating and resolving support tickets.
Offers mobile-first partner tools and management capabilities.
Partner Management Software: G2 Fall 2025 Grid Report
ZINFI maintains “Leader” position
The most recent G2 Grid Report evaluates the top Partner Management Software Platforms according to customer satisfaction, user-friendliness, administrative ease, business collaboration, supply quality, and setup simplicity.
Claim your complimentary G2’s Partner Management Software Grid Report now to access:
- Detailed vendor profiles.
- Feature comparisons
- Comparative metrics covering usability, customer satisfaction, support, and additional aspects.
End to End Workflow Automation
PRM Workflow Automation refers to using technology to automate partner relationship management processes, reducing manual intervention and increasing efficiency. It streamlines operations by eliminating repetitive tasks and improving consistency.
The ZINFI PRM platform automates tasks such as partner onboarding, training, marketing, selling, and performance tracking. These capabilities allow organizations to manage partner relationships more effectively.
AI-Enabled Content Creation
Artificial intelligence streamlines the production of high-quality content across various formats, including web pages, digital assets, and marketing campaigns. It automates repetitive tasks, allowing teams to focus on strategy and innovation.
By automating tasks such as text generation and data analysis, AI tools enhance creativity and efficiency. These capabilities enable marketers to deliver personalized and engaging content at scale.
AI-Enabled Partner Enablement
Artificial intelligence enhances partner enablement by providing personalized support, real-time guidance, and tailored resources. It ensures that partners receive relevant information based on their needs and engagement levels.
AI-powered systems can deliver customized training content, instant assistance, and data-driven insights. These capabilities enable partners to access help content, support materials, and guided assistance efficiently.
AI-Enabled Analytics
Artificial intelligence enhances analytics by automating data analysis, uncovering patterns, and generating actionable insights. It streamlines data processing, allowing organizations to extract meaningful information efficiently.
In Partner Relationship Management (PRM), AI-driven analytics enable organizations to monitor partner performance, predict trends, and make informed decisions. These capabilities help optimize strategies and foster more effective partnerships.
Next-Gen PartnerOps Video Podcasts
