Communication
“Market to” Campaigns
By leveraging available integrated tactics, an organization can provide information to partners through various social channels as well as outbound email campaigns to drive traffic to partner-facing microsites, landing pages and event registration pages. Administrators and channel marketing managers can easily set up “market to” campaigns with ZINFI’s easy-to-use content management system.
Key Features Include:
- Integrated campaigns for partners
- Asset sharing capability with partners
- Content sharing with partners
Analytics that Communicate
ZINFI’s Edison provides you with a holistic view of how your partners are communicating with each other and within their teams. The report metrics show a detailed view of the communication that happened in-between groups and individuals. With this advanced report you can choose among a number of filters, including date ranges, country, language, campaign type, campaign name, partner type, partner tier and more. The report provides counts of emails sent across. It also shows top campaigns and accounts where most communication is happening. These are just a few of the metrics that you can follow via report filtering options.
Key Features Include:
- Real-time analytics
- Deep insight
- Filtering ability
