Best Practices Podcasts
Podcast – What Is Channel Marketing Automation? noimage

Podcast – What Is Channel Marketing Automation?

Most channel marketing professionals have heard of channel marketing automation, but since it is a fairly new area of business process automation, they may not be clear on the details. In this podcast, we first distinguish between the two primary areas of channel marketing, marketing to partners and marketing through partners. We then provide a comprehensive look at the core features of a channel marketing automation platform that make it possible for vendors to thoroughly integrate and streamline both activities.

What Is Channel Marketing Automation?

 

Best Practices Guidebook

Partner Ecosystem Management: A Guide to Strategic Tools and Best Practices Thumbnail Partner Ecosystem Management Best Practices
Download Guide

B2B Marketing in the Age of Intelligence Best Practices Thumbnail B2B Marketing in the Age of Intelligence Best Practices
Download Guide

Mastering Co-Selling Best Practices Thumbnail Multi-Partner Co-Selling Best Practices
Download Guide

A Guide to Enhance Channel Sales Efficiency Thumbnail A Guide to Enhance Channel Sales Efficiency
Download Guide

Mastering Affiliate Marketing Thumbnail Mastering Affiliate Marketing Best Practices
Download Guide

The Ultimate Guide to Channel Partner Management Thumbnail The Ultimate Guide to Channel Partner Management
Download Guide

Partner Relationship Management Trends to Watch in 2024 Thumbnail Top 10 Trends in 2024 Partner Relationship Management
Download Guide

Partner Relationship Management Best Practices Thumbnail Building Bridges: Best Practices in PRM
Download Guide
All Guidebooks

Subscribe to our Podcasts