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Podcast – 5 Mistakes of Deal Registration Programs

Most companies selling through an open channel tend to implement deal registration programs. While some deal registration programs are helpful and actually help channel partners close deals and serve their own interests, many programs are inward-looking initiatives that don’t seriously take partners’ core business goals into account. This podcast will briefly discuss why most deal registration programs fail and explain some of the fallacies associated with them.

5 Mistakes of Deal Registration Programs

 

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