To be successful, any partner program requires several key elements. It requires a structured channel program. It requires clear channel policies so partners know exactly what they need to do to perform successfully and how their performance is going to be measured and rewarded. It requires clear programs that address both technical and non-technical aspects of the channel program. It also requires a platform which enables a unified approach to channel management.

A best-of-breed partner relationship management platform can make a huge difference. Companies that have deployed, or are in the process of deploying, point solutions in the attempt to create a patched-up partner portal or partner management system are likely to regret it in the long run. They will end up spending a lot more money and end up with a far inferior partner experience and internal experience than they would if they were to consider one of the new best-of-breed partner relationship management platforms that are currently being offered in the marketplace by ZINFI.

By deploying ZINFI’s Partner Relationship Management (PRM) platform, you can recruit, onboard, train and manage your partners globally to drive profitable growth. You will be able to increase your channel ROI through dynamic visibility of what is working and what is not. ZINFI’s PRM will determine which partners are on track to become high performers and who needs extra help. Enable your regional and field organization with better visibility. You can your internal management cost by eliminating redundant steps, and automate day-to-day activities. ZINFI’s PRM will allow you to do the right things for your channel, the right way. You can build your channel your way.