The Role of Collaboration in Partner Ecosystem Management, featuring Jay McBain: Chapter 5
Chapter 5: Partner Collaboration & AI – What is hype versus what does the customer really need?
Partners want hyper-personalization through the channel management experience but also now AI integrated at the point when it is ready for market. They want AI Chat embedded into partner relationship management software solutions to help them ask complex questions for meaningful responses. This delivers significant productivity gains as it frees up channel account managers to find this information instantly. But what does this timeline look like?